About Us

Genera Studios helps music artists and labels promote and monetize their music with music music marketing education, consulting and services. Founded by Andrew Southworth, we also own and operate several other brands / websites in music.

 

First logo for Genera Studios.

An Idea

Back in November 2009, when he was 18, Andrew Southworth came up with the name Genera Studios and thought he might start a recording studio under that name. Between The Buried And Me is one of his favorite bands, and back then their new album 'The Great Misdirect' had a song on it called 'Fossil Genera' which inspired the name.

Genera Studios first website

The first generastudios.com website.

Official Founding

Genera Studios was founded by Andrew Southworth to serve as a 'hub' website for all of his music projects at the time. The name Genera was picked because genera is the plural of genus (categorization of species), image each of my music projects being a genus of species.

In 2018 Andrew also started releasing sample packs, present packs and Kontakt libraries on Genera Studios. We even partnered with several music software marketplaces.

Spotify Growth Machine box artwork.

Cover art for Spotify Growth Machine

Music Marketing

Back in 2019 Andrew Southworth started playing with marketing. After releasing 3 albums that had less than 1,000 streams total he committed to learning about marketing in 2019. As he shared what he learned on YouTube other people started asking for courses, consulting and marketing services.

Our course Spotify Growth Machine came out in 2020. Since then thousands of students have taken the course, and everyone that's purchased it has gotten every update for free.

Southworth Media

Going Forward

Currently Genera Studios functions as a company that owns and operates several different brands / products / websites, all in the music industry. We sell music marketing training, 1-on-1 consulting, ad agency services, music distribution, website and funnel building on top of also functioning as a label.

Recently we've launched a music marketing ad agency to help artists and labels grow their fanbase, without having to learn how to do it themselves. We've run thousands of music ad campaigns across our team and we're experts at what we do.

Check out our Brands page to see our entire roster of brands.

Going forward we will continue to provide helpful products and services for music artists, managers, musicians, content creators and record labels.

Email: support@generastudios.com

Business Address: 1751 Main Street, #752, Tewksbury, MA 01876, United States