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apple music, music marketing, music promotion - February 19, 2022

How The Apple Music Algorithm Works

Whenever you want to grow your presence on a social media platform, understanding how the algorithm works is crucial. The same applies to getting your music heard on sites like Spotify and Apple Music. In this article we're going to talk about how the Apple Music algorithm works, and how you could potentially take advantage of it to get more streams.

Facebook Ads For Music Artists - 2022

Facebook ads are one of the most powerful tools in your toolkit for marketing your music. You can use them to get more streams on Spotify and other streaming platforms, grow your Instagram following, or sell merch to your existing fans.

Making a Living from Music Streaming Revenue feat. Alex Devon

In this video Andrew Southworth talks to Alex Devon (formerly Young L3X) about how he lives off of his music streaming revenue and what he had to do to get to that point. Over the past few years Alex largely used Facebook / Instagram ads to grow his audience on Spotify, Apple Music and iTunes. Starting off with only $60 per month when he started seeing the results and realizing he was making some of that money back he increased his budget to $500/month. This has led him to the current day where he gets several hundred thousands of...

Spotify Promotion With Facebook Ads

In this article i’m going to share how i’ve used Facebook ads to get over 1.5 million streams on Spotify. Using this method i’ve built my Spotify profile up to over 7,000 followers and 40,000 monthly listeners. I want to preface this article by saying that Facebook ads is an incredibly deep topic, and results vary based on song quality, genre, video quality and even time of year. This is a surface level look at how these campaigns are setup. A lot of people new to the idea of using Facebook ads cringe because they think Facebook ads is a...

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forum, music marketing, news - October 8, 2020

Genera Studios Forums - Music Marketing & More

I just launched the brand new Genera Studios forums! One of the main reasons I launched the forums was to provide a place for people to learn more about music marketing from myself and others. From my YouTube channel I get a lot of comments, emails, and DM's from people asking questions. While I did create a Discord to make it easier for people to connect, a forum provides another way to communicate thats even more useful long term. Check it out: https://forum.generastudios.com/ Even though the initial focus was to make a music marketing forum, it made sense to also provide sections...

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