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facebook ads, music marketing, music promotion, spotify -

In this article i’m going to share how i’ve used Facebook ads to get over 1.5 million streams on Spotify. Using this method i’ve built my Spotify profile up to over 7,000 followers and 40,000 monthly listeners. I want to preface this article by saying that Facebook ads is an incredibly deep topic, and results vary based on song quality, genre, video quality and even time of year. This is a surface level look at how these campaigns are setup. A lot of people new to the idea of using Facebook ads cringe because they think Facebook ads is a...

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marketing, music marketing, music promotion, spotify -

Are you an artist wondering how to get on Spotify's Discover Weekly? Spotify's algorithmic playlists are the biggest driver of streams on the platform, and i've personally gotten nearly 80k streams using these playlists - mostly from Discover Weekly. The real problem is that very few understand how to get your music on Discover Weekly, so many artist promote their music in a way that hurts their chances.  Algorithmic Spotify Playlist Types Before I tell you how to get on these playlists, let me explain exactly what they are: Discover Weekly - a custom playlist of music the user hasn't heard...

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business, marketing, promotion, spotify -

Should you use Spotify playlist promotion to promote your next single? Or maybe Facebook ads? I've done both, and i'll share my results with you. One provides high volumes of cheap streams, but no access to fans and horrible song engagement. The other provides more expensive up-front cost, but much higher follow rates and song saves, and you'll get on more playlists, and you'll gain social media followers. Spotify playlists are touted as the holy grail of music marketing in 2020. As a result many artists rely on it solely to promote their music, and get mediocre results. In my...

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