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marketing, music marketing, music promotion, spotify -

Are you an artist wondering how to get on Spotify's Discover Weekly? Spotify's algorithmic playlists are the biggest driver of streams on the platform, and i've personally gotten nearly 80k streams using these playlists - mostly from Discover Weekly. The real problem is that very few understand how to get your music on Discover Weekly, so many artist promote their music in a way that hurts their chances.  Algorithmic Spotify Playlist Types Before I tell you how to get on these playlists, let me explain exactly what they are: Discover Weekly - a custom playlist of music the user hasn't heard...

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business, marketing, promotion, spotify -

Should you use Spotify playlist promotion to promote your next single? Or maybe Facebook ads? I've done both, and i'll share my results with you. One provides high volumes of cheap streams, but no access to fans and horrible song engagement. The other provides more expensive up-front cost, but much higher follow rates and song saves, and you'll get on more playlists, and you'll gain social media followers. Spotify playlists are touted as the holy grail of music marketing in 2020. As a result many artists rely on it solely to promote their music, and get mediocre results. In my...

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